“It started out with an idea, an idea that became a symbol, a symbol that became a movement, a movement that unites our planet” (Earth Hour 2012)
Earth Hour once began in 2007 in Sydney, where more than 2 million people and more than 2000 businesses switched off their lights for one hour to show that they care for our planet. The plan for 2008 was to extend this event to the rest of Australia, but in this action had become so popular that more than 35 countries joined in.
Doing something, not just talking about it, is the main drive behind it. Last year 135 countries and more than 5000 cities and towns participated and united to make a difference. The event is organized by the WWF.
Earth hour 2012 will take place on March 31st, from 8:30 to 9:30 pm. This year’s theme is “I will if you will”. On youtube many examples are showcased of people who commit to something if certain goals of long term actions to save our planet and stop climate change are realized.
… and what will you do?