Earth Hour is a worldwide event organized by the World Wildlife Fund (WWF) and held towards the end of March annually, encouraging people to turn off their non-essential lights for one hour to raise awareness about the need to take action on climate change.
Also this year the world’s best-known landmarks remain unlighted to help symbolically the environment between 08.30 p.m. and 09.30 p.m.
WWF calls on all Austrians not only to turn off the lights for an hour but also to set a personal sign for the environment: for example, switching to LED lamps bulbs, eating less meat, buying more organic products or turning your thermostat down at least 2-4 degrees.
Boutique Hotel Stadthalle is going to be part of Earth Hour 2013. We will switch off the lights in our hotel lobby from 8.30pm to 9.30pm this Saturday.
“It started out with an idea, an idea that became a symbol, a symbol that became a movement, a movement that unites our planet” (Earth Hour 2012)
Earth Hour once began in 2007 in Sydney, where more than 2 million people and more than 2000 businesses switched off their lights for one hour to show that they care for our planet. The plan for 2008 was to extend this event to the rest of Australia, but in this action had become so popular that more than 35 countries joined in.
Doing something, not just talking about it, is the main drive behind it. Last year 135 countries and more than 5000 cities and towns participated and united to make a difference. The event is organized by the WWF.
Earth hour 2012 will take place on March 31st, from 8:30 to 9:30 pm. This year’s theme is “I will if you will”. On youtube many examples are showcased of people who commit to something if certain goals of long term actions to save our planet and stop climate change are realized.
… and what will you do?